University conference - (RISE)of(B)usiness meets (A)rt
The RISEBA University of Applied Sciences celebrated its 30th anniversary with an academic conference titled "(RISE) of (B)usiness meets (A)rt". The conference explored the intersection of business, art, and technology and featured discussions about the future. The conference was held in a hybrid format, allowing participants to attend either in person or online. The conference was divided into three modules: Business, Art, and Society and Technology. Each module featured industry specialists discussing actual topics related to their respective areas. In the Business module, the focus was on the business environment, processes, and approaches that would outline the vision of the future for the next 30 years. Discussions revolved around business and digital solutions for work, the application of supervision methods in personnel growth, brand relations in the advertising market, personal branding, and the use of Artificial Intelligence. The specialists talked about how Artificial Intelligence is changing the business landscape and how companies can use it to enhance their operations and remain competitive in the future. In the Art module, the discussions explored the role of art in shaping narratives, environmental architecture, innovation, and future challenges. The importance of audiovisual art and future technologies in environmental protection was also discussed. The specialists talked about how art is a powerful tool to address complex societal issues, and how technology can be used to enhance the artistic experience. In the Society and Technology module, the discussions delved into the impact of technological development on society, companies, and businesses in general. Discussions focused on the student in the digital age, technological sustainability in communication, sustainability, and cyber security solutions. The specialists talked about how technology has revolutionized the way we communicate, learn, and work, and how businesses can leverage technology to create sustainable solutions. Overall, the conference provided a platform for professionals, academics, and students to come together and discuss the future of business, art, and technology. The discussions highlighted the importance of collaboration between different sectors to tackle the complex challenges of the future. The conference was a great success, and attendees left with valuable insights and new perspectives on the trends that will shape the future of business, art, and technology.